Reference Data

Business Sale Multiples — All Sectors

A complete reference table of earnings multiples across every major sector in Australia. Sortable by multiple, sector, and category. Each row links to the full article with deal drivers and what kills the multiple.

33 Sectors Covered

2.3–4.0×

Average Range

Across all sectors

Highest Multiple

IT Services / MSP

0.5×

Lowest Multiple

Hair Salon

3 Bases

Valuation Bases

EBITDA · SDE · Revenue

EBITDA

Earnings Before Interest, Tax, Depreciation & Amortisation

Used for larger businesses with staff and systems. Excludes owner salary.

SDE

Seller's Discretionary Earnings

Used for owner-operated small businesses. Adds back owner salary and personal expenses to EBITDA.

Revenue

Annual Recurring Revenue

Used for service businesses where earnings are thin but client relationships are the asset (e.g. bookkeeping).

EBIT

Earnings Before Interest & Tax

Used for professional services firms. Includes depreciation unlike EBITDA.

Filter:33 sectors
Sector Category BasisLow High Midpoint ↓ Range VisualKey NotesArticle

Child Care Centre

Education & CareEBITDA4×7×5.5×

Approved places and occupancy rate matter more than EBITDA alone. 90% occupancy with 90 places is a premium asset.

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Pharmacy

Health & ProfessionalEBITDA4×6×5.0×

Regulatory licensing, PBS revenue, and location restrictions create a barrier to entry buyers pay a premium for.

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IT Services / MSP

Health & ProfessionalEBITDA3×7×5.0×

Recurring managed services revenue with high client retention trades at the top. Project-based IT at the bottom.

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Fire Protection

Industrial & B2BEBITDA3.5×5.5×4.5×

Recurring service revenue and regulated demand attract both trade buyers and private equity.

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Mining Services

Industrial & TransportEBITDA3×5.5×4.3×

Tier-1 miner contracts on long terms trade at the top. Project-based subcontractors at the bottom.

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Logistics & 3PL

Industrial & TransportEBITDA3×5×4.0×

Contracted B2B clients and management layer push to upper end. Owner-operated single-truck at 2.0–2.5× SDE.

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Warehousing & Storage

Industrial & TransportEBITDA3×5×4.0×

Long-term storage agreements and owned or long-leased premises command premium multiples.

Food Manufacturing

Industrial & B2BEBITDA3×5×4.0×

Proprietary product with retail distribution commands premium. Contract manufacturers with single major customer at 2.5–3.0×.

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Consulting Engineering

Health & ProfessionalEBIT3×5×4.0×

Principal must not be the sole technical relationship. Buyer's first question: what happens when the founder leaves?

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Manufacturing (General)

Industrial & B2BEBITDA2.5×4.5×3.5×

Proprietary product and diversified customer base push to upper end. Job-shop manufacturers at lower end.

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Solar & Battery Installation

Industrial & B2BEBITDA2.5×4.5×3.5×

Recurring maintenance contracts and accreditation status separate premium businesses from average ones.

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Allied Health (Physio / Psych)

Health & ProfessionalEBITDA2.5×4.5×3.5×

Goodwill is personal. Referral fragility and practitioner dependency are priced into every offer.

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Transport & Freight

Industrial & TransportEBITDA2.5×4×3.3×

Fleet ownership, contract quality, and driver retention are the key variables.

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Import & Distribution

Industrial & B2BEBITDA2.5×4×3.3×

Supplier exclusivity and diversified customer base are critical. Single-supplier dependency is a major risk flag.

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Wholesale Trade

Industrial & B2BEBITDA2.5×4×3.3×

Recurring B2B accounts and proprietary brands command higher multiples than commodity wholesale.

Supermarket (Independent)

Hospitality & RetailEBITDA2.5×4×3.3×

Rent-to-revenue ratio is the single most important number. Buyers know the real cost is ongoing occupancy.

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Car Rental

Hospitality & RetailEBITDA2.5×4×3.3×

Capital-intensive. Fleet is the primary asset. Traditional EBITDA multiples don't always tell the full story.

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Electrical

Trades & ServicesEBITDA2×4×3.0×

Scaled commercial contractors with licensed staff trade at 3–4×. Sole operators rarely exceed $100k goodwill.

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RTO / Training

Health & ProfessionalEBITDA2×4×3.0×

Government funding dependency and ASQA compliance history are the key risk factors.

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Engineering Workshop / CNC

Industrial & B2BEBITDA2×3.5×2.8×

Equipment condition, customer concentration, and owner dependency are the deciding factors.

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Timber Mill / Wholesale

Industrial & B2BEBITDA2×3.5×2.8×

Asset-heavy balance sheets. Log supply agreements and processing vs distribution margins matter significantly.

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Kitchen Cabinets / Joinery

Industrial & B2BEBITDA2×3.5×2.8×

Showroom with recurring builder relationships commands more than project-based operations.

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Plumbing

Trades & ServicesEBITDA2×3.5×2.8×

Commercial work with staff and systems is worth significantly more than owner-operated residential.

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Pool Services / Construction

Trades & ServicesEBITDA2×3.5×2.8×

Service routes with recurring maintenance contracts trade better than construction-only businesses.

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Construction

Trades & ServicesEBITDA1.5×3.5×2.5×

Project-based revenue is hard to forecast. Builder's licence often personal. Forward order book is critical.

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Convenience Store

Hospitality & RetailEBITDA2×3×2.5×

The 5% rent rule is the first filter every buyer applies. Above that threshold, the business is very hard to sell.

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Landscaping / Gardening

Trades & ServicesEBITDA1.5×3×2.3×

Commercial maintenance contracts with recurring revenue trade at the top. Residential lawn mowing at the bottom.

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Café

Hospitality & RetailSDE1.5×2.5×2.0×

Rent as % of revenue and lease length drive value more than turnover. Above 10% rent-to-revenue is a red flag.

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Gelato / Ice Cream

Hospitality & RetailSDE1.5×2.5×2.0×

Seasonality is the central challenge. Buyers price revenue volatility directly into the offer.

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Jewellery Store

Hospitality & RetailSDE1×2×1.5×

Buyers pay for location, lease, and recurring customers — not inventory at retail value.

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Newsagency

Hospitality & RetailSDE1×2×1.5×

Lottery commissions and stationery now drive more profit than print. Buyer pool is narrower than a decade ago.

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Bookkeeping / Accounting

Health & ProfessionalRevenue0.9×1.3×1.1×

Priced on recurring fee revenue, not earnings. Buyers are usually other bookkeepers or accounting firms.

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Hair Salon

Hospitality & RetailSDE0.5×1.5×1.0×

Solo operators rarely attract offers above $80k. Brand-loyal client base (not person-loyal) commands more.

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LLow end of range
HHigh end of range
MMidpoint
Multiples are indicative. Actual achieved multiples depend on deal structure, buyer type, and market conditions at time of sale.

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