Bookkeeping Business Sales in Australia: What They’re Really Worth
- Richard Matthews
- Apr 17
- 1 min read
Updated: Apr 29

Bookkeeping businesses continue to attract solid buyer interest in Australia—especially when they're well-managed, cloud-based, and come with sticky client relationships.
Most deals in this space are priced off revenue multiples, not profit. Why? Because buyers are often accountants, financial planners, or other bookkeepers looking to bolt on clients and recurring income.
Typical Sale Range:
✅ 0.9x to 1.3x annual revenue
📈 Higher end if:
Clients are on fixed-fee monthly retainers
Cloud systems like Xero and MYOB are in place
Minimal owner involvement in day-to-day delivery
Team is staying on post-sale
I recently sold one at 1.2x revenue with strong buyer interest— Offer and acceptance was in 2 weeks.
Who’s Buying?
Growing bookkeeping practices
Accountants wanting to expand downstream
Financial service firms looking to add client touchpoints
Corporate operators rolling up smaller firms
Key Takeaway:
If your client base is loyal, systems are digital, and delivery isn’t all on your shoulders, demand is strong—and you’re in a seller’s market.
Comments